success stories

Czech Tourisim

You don’t need another “partner” and we don’t want to be just another vendor. We prefer you to think of us as wise counsel.

Industries:
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Nonprofit & Associations
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Travel
Services:
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Design & Development
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Paid Media

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Background

CzechTourism.com is the official site for travel and tourism throughout the Czech Republic. Tired of the usual marketing initiatives, the brand wanted to promote new nonstop flights from Canada to the Czech Republic. The brand came up with the idea of creating an interactive Facebook Sweepstakes Quiz for a free trip to the Czech Republic.

They now needed an agency capable brand of creating the custom landing page as well as create the ads, promote the contest, and manage a robust paid campaign across Facebook and other social media channels.

Our Strategy

We got to work building an interactive landing page capable of housing a Sweepstakes Quiz in both English and French. We then got to work on building out the ad campaigns. The brand's dedicated team was responsible for the whole campaign from A to Z, from creative development to implementation and budget control.

Our Tactics

Results Worth Bragging About

Czech Tourisim

By the Numbers:

specialized

600,000

Impression

44%

Conversion Rate

pragmatic

Industry Leading

Click-Through-Rate

Hear what our Clients have to say

What do you find most impressive about them?

We continually reach our benchmarks and have to set new ones. More people are reading our content, which has increased their time on page and also decreased the bounce rate. PBJ Marketing not only runs ads, but they also optimize them.

How does PBJ perform from a project management standpoint?

We continually reach our benchmarks and have to set new ones. More people are reading our content, which has increased their time on page and also decreased the bounce rate. PBJ Marketing not only runs ads, but they also optimize them.

What evidence can you share that demonstrates the impact of the engagement?

We continually reach our benchmarks and have to set new ones. More people are reading our content, which has increased their time on page and also decreased the bounce rate. PBJ Marketing not only runs ads, but they also optimize them.

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