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Time to Act: Mobile Users Dwarf Desktop

Next time you’re out and about, look around and count how many more phones than computers you see. Don't get left behind focusing on one over the other.|Next time you’re out and about, look around and count how many more phones than computers you see. Don't get left behind focusing on one over the other.

September 28, 2016

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Nurture Brand Loyalty With Your Very Own Custom App

Getting consumers to stay loyal to your brand isn’t easy, and according to new data, getting them to download and use your app is even more challenging.|Getting consumers to stay loyal to your brand isn’t easy, and according to new data, getting them to download and use your app is even more challenging.

September 27, 2016

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The Best of the Worst: PBJ's Favorite Digital Blunders

As the world becomes increasing connected, it's not uncommon for companies to have some serious missteps. Here are some of our favorites.|As the world becomes increasing connected, it's not uncommon for companies to have some serious missteps. Here are some of our favorites.

September 21, 2016

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Twitter Ready to Roll out Changes to 140-Character Count

If you’re a Twitter user who struggles to stay within 140-character limit, don’t worry, relief is headed your way. Media attachments (including images, GIFs, videos, polls, URLs) and quoted tweets will no longer count toward the total character count.|If you’re a Twitter user who struggles to stay within 140-character limit, don’t worry, relief is headed your way. Media attachments (including images, GIFs, videos, polls, URLs) and quoted tweets will no longer count toward the total character count.

September 19, 2016

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Clinton vs. Trump: Two Candidates, Two Very Different Digital Strategies

Digital marketing helps mold the opinions of your audience, and who wants to mold opinions of an audience more than U.S. politicians? The Presidential Election cycle is in full swing, and YourStory recently outlined the ways digital marketing could help decide the outcome.|Digital marketing helps mold the opinions of your audience, and who wants to mold opinions of an audience more than U.S. politicians? The Presidential Election cycle is in full swing, and YourStory recently outlined the ways digital marketing could help decide the outcome.

September 14, 2016

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7 Trends in E-Commerce SEO Happening Right Now

Search Engine Optimization strategies evolve almost as quickly as the search engines that inspire them. According to Search Engine Land, there numerous e-commerce SEO trends have taken hold so far in 2016, and if you don’t keep up with the times you’ll probably get smoked by the competition.|Search Engine Optimization strategies evolve almost as quickly as the search engines that inspire them. According to Search Engine Land, there numerous e-commerce SEO trends have taken hold so far in 2016, and if you don’t keep up with the times you’ll probably get smoked by the competition.

September 7, 2016

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Zooming in on Instagram

Instagram has been through many changes so far in 2016, and the photo- and video-sharing is back at it again. Users recently discovered that they can now zoom in on pictures. To some, this may seem like a small change, but it could have big implications for the future of content.|Instagram has been through many changes so far in 2016, and the photo- and video-sharing is back at it again. Users recently discovered that they can now zoom in on pictures. To some, this may seem like a small change, but it could have big implications for the future of content.

September 5, 2016

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How ‘Sausage Party’s’ Digital Marketing Blitz Paid Off

"Sausage Party," the most recent film from comedian Seth Rogan, is making a big name for itself, and digital marketing helped make it happen.|"Sausage Party," the most recent film from comedian Seth Rogan, is making a big name for itself, and digital marketing helped make it happen.

August 22, 2016

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Organic Facebook Posts Stall, Opening Door for Smaller Companies

According to a recent report from SocialFlow, publishers’ organic reach on Facebook continues to plummet. So far this year, data shows that the number of people seeing the average post of publishers’ Facebook Pages fell 52%.|According to a recent report from SocialFlow, publishers’ organic reach on Facebook continues to plummet. So far this year, data shows that the number of people seeing the average post of publishers’ Facebook Pages fell 52%.

August 15, 2016

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Instagram “Stories” Shake Up Digital Marketing

Instagram stories are shaking up the digital marketing world. With the brand new introduction of this very Snapchat-like feature, Instagram is changed.|Instagram stories are shaking up the digital marketing world. With the brand new introduction of this very Snapchat-like feature, Instagram is changed.

August 3, 2016

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Let’s Talk Shop: Shifting Consumer Habits

Staying on top of ever-changing consumer habits is not only essential to brand relevance, but also to a company's ability to adapt to purchasing trends|Staying on top of ever-changing consumer habits is not only essential to brand relevance, but also to a company's ability to adapt to purchasing trends

August 1, 2016

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Bolster Your Credentials With a Verified Twitter Account

A Verified Twitter account will bolster your social media credentials and lend some serious brand power to your company or product.|A Verified Twitter account will bolster your social media credentials and lend some serious brand power to your company or product.

July 27, 2016