Facebook removed its ban on cryptocurrency ads on its platform.

Facebook Changes Cryptocurrency Policy: What Does it Mean for Marketing?

Phillip Reinhardt

Last month was a major win for cryptocurrency companies who wanted to advertise on Facebook. Previously, any advertisements around cryptocurrency had been banned due to Facebook deeming them a “misleading or deceptive promotional practice”. Late in June, however, they reversed their decision and decided to allow certain pre-approved companies to promote cryptocurrency with advertisements on their platform. Cryptocurrency ads on …

Podcasting is the wave of the future. Taking advantage of it now gives you a leg up on your competition.

Podcasts: A New Wave in Radio Marketing

Phillip Reinhardt

Radio is still quite popular, but it doesn’t have the same all-encompassing reach that it used to. Younger audiences simply aren’t listening to the radio as much as older generations are, even though they have easy access to them. They’re simply choosing to spend their time with other types of audio media. One of the most interesting of these new …

Marketing Automation Tools

Crazy-Good Automation Tools That Will Strengthen Your Marketing Results

David Bosley

If you’re a marketer, there are simply never enough hours in the day to accomplish everything on your list. Automation is more than something cool used on assembly lines, it’s a critical requirement for digital marketers today. However, automation can potentially go horribly wrong — posting crazy content to your company’s social media accounts at all hours of the day …

New Tech Marketing Tactics You NEED To Learn About

David Bosley

It’s a pretty darn cool time to be a marketer, no doubt. Between creating a Snapchat geofilter for your brand, defining an augmented reality experience for in-store promotions and popping coupons onto your customer’s mobile phones via your app as they drive past your store — let’s just say there’s a lot to play with out there. And marketers love nothing more than …

Top Agencies & Developers D.C.

PBJ Named Top Digital Marketing and SEO Agency In D.C and Baltimore!

Phillip Reinhardt

For 3rd Year in a Row, PBJ Marketing Named Top Digital Marketing & SEO Agency in Washington, D.C & Baltimore! Washington, D.C. is becoming a technology hotbed, and PBJ Marketing has established itself as one of the leading digital agencies.  D.C. is at the center of the nation’s social and political climate, but as challenges persist, the demand for creative …

Optimizing your sales funnel and making the process smooth

Start Winning Now! Creating and Optimizing Sales Funnels

Phillip Reinhardt

Smart marketers know that the best way to sell online is to ensure that your landing pages are converting and your customer journey to sale is seamless. However, this seemingly-simple step can be littered with complexity and places where your customers get distracted, confused or simply give up. If your marketing isn’t delivering in terms of sales, it’s time to lift …

Your GUIDE to Driving Brand Discovery This Holiday Season

Phillip Reinhardt

The 2017 holiday shopping season is expected to be unlike any other. For digital marketing professionals to prepare, it’s important to look at key trends from last year that are supposed to carry over into the coming months. According to a recent study conducted by Salsify, aggregated retail data paints a compelling image of the keywords consumers search during holiday shopping. …

PBJ’s 12 Hilarious Domain Name Mistakes

Phillip Reinhardt

Domain Names Choosing a domain name for your website should be a simple task, but unfortunately, the smallest oversight can lead to hilarious results. A lot of the times, businesses simply mash up their company name to get a domain name but fail to consider that you can’t capitalize letters or use spaces. Before you create a hilariously terrible domain …

Malicious Artificial Intelligence

How To Spot a Bot: 4 Ways to Identify Malicious A.I.

Phillip Reinhardt

Malicious Bots Bots are everywhere, and unfortunately, many of them are malicious. Even the President of the United States isn’t immune from the difficult reality of bots. And that reality? They can be challenging to recognize. Recently, President Trump retweeted the kind words of a supporter to his more than 35 million followers. While this seemed like a genuine attempt to …