Facebook Messenger

2015: Another App-Happy Year

Phillip Reinhardt

Mobile devices have become ubiquitous with everyday life. We use our iPhones, Androids, and tablets to share pictures, connect with old friends, and catch up on the daily news. As such, numerous companies have developed apps to streamline the process.   iOS & Android Development At PBJ Marketing, we believe in creating custom applications that not only elevate our clients’ …

The Future Is Now: Facial Recognition May Impact Email Marketing Campaigns

Phillip Reinhardt

Starting in 2016, there are expected to be some new technologies to make digital marketing much more efficient. One of our favorite ones that we can’t wait to see in action is facial recognition software. Yes, we’re serious! This may seem like something out of a Sci-Fi flick, but according to Marketing Land columnist Jason Warnock, email marketers may soon be …

Children sitting in front of a laptop

Use Your Online Presence to Drive In-Store Sales

Phillip Reinhardt

Well-designed company websites make it easy for consumers to conduct online shopping. However, there are still a few issues that plague the process and continue to drive shoppers to brick-and-mortar locations. For example, it’s difficult to return an online purchase, paying for shipping is a pain, and you have to wait for days on end for your purchase to arrive. …

Times Square without Ads

The Advertiser’s Guide to Ad Blocking

Phillip Reinhardt

Ad blocking is a topic that’s been popping up quite a bit lately. The use of ad blocking applications recently made its way from desktop to mobile, first on Android devices and more recently in Apple’s iOS 9 release. While the sky isn’t falling on the digital marketing industry, it can’t hurt to familiarize yourself with the most current trends …

Easy Way to Disable MailChimp Double Opt-in for WordPress Plugin

David Bosley

As marketers, many of us can agree that MailChimp and their email service is superb, especially for small companies just starting out. However, MailChimp’s double opt-in email process is a bit cumbersome. Requiring customers or leads to do extra work always causes a drop off rate. It’s hard enough to get visitors to enter their information through our digital marketing efforts, …