Digital Marketing Out Sourced Or In-House

Find Out Which Is Right For You: Should Digital Marketing Be Outsourced or In-House?

David Bosley

When it comes to business decisions, you can pretty much guarantee that they will continue coming in.  One decision, whether your digital marketing team should be in-house or outsourced.  This is a big decision, however, and you do not want to make the wrong one because you did not think about all of the factors that can play into the …

Top Agencies & Developers D.C.

PBJ Named Top Digital Marketing and SEO Agency In D.C and Baltimore!

Phillip Reinhardt

For 3rd Year in a Row, PBJ Marketing Named Top Digital Marketing & SEO Agency in Washington, D.C & Baltimore! Washington, D.C. is becoming a technology hotbed, and PBJ Marketing has established itself as one of the leading digital agencies.  D.C. is at the center of the nation’s social and political climate, but as challenges persist, the demand for creative …

Optimizing your sales funnel and making the process smooth

Start Winning Now! Creating and Optimizing Sales Funnels

Phillip Reinhardt

Smart marketers know that the best way to sell online is to ensure that your landing pages are converting and your customer journey to sale is seamless. However, this seemingly-simple step can be littered with complexity and places where your customers get distracted, confused or simply give up. If your marketing isn’t delivering in terms of sales, it’s time to lift …

Why You Need Active Daily Management to Improve Your Google AdWords Campaigns

Phillip Reinhardt

At first blush, managing Google AdWords seems like a relatively simple concept: choose your keywords, make a few decisions, apply your funding and you’re off to the races! However, rushing into any type of PPC (pay-per-click) campaign is a big no-no, mostly because you’ll spend a lot more than you expected and are unlikely to drive the type of results …

Your GUIDE to Driving Brand Discovery This Holiday Season

Phillip Reinhardt

The 2017 holiday shopping season is expected to be unlike any other. For digital marketing professionals to prepare, it’s important to look at key trends from last year that are supposed to carry over into the coming months. According to a recent study conducted by Salsify, aggregated retail data paints a compelling image of the keywords consumers search during holiday shopping. …

PBJ’s 12 Hilarious Domain Name Mistakes

Phillip Reinhardt

Choosing a domain name for your website should be a simple task, but unfortunately, the smallest oversight can lead to hilarious results. A lot of the times, businesses simply mash up their company name to get a domain name but fail to consider that you can’t capitalize letters or use spaces. Before you create a hilariously terrible domain name, make …

ad blockers swarming be trustworthy brand

With Ad Blockers Swarming, Be A Trustworthy Brand For Users

Phillip Reinhardt

Millions of Ad Blockers, And Some More… It’s a hard pill to swallow, but a growing share of consumers are sick and tired of the constant barrage of marketing and advertising. According to a recent study, millions of people use ad blockers, impacting 32% of global page views. But it doesn’t end there. Email users are also using spam filters more …

PPC Agencies NYC

PBJ Marketing Named Among “Top SEO and PPC Agency”

Phillip Reinhardt

For the second year in a row, Clutch.Co names PBJ among the top agencies in NYC. Whether you’re a startup looking to design the user experience for a new app or a large company that needs to reinvent itself with a cutting-edge digital transformation strategy, at PBJ Marketing we have the expertise and skills to accomplish a wide range of business …

5-Clear-Signs-You're-Losing-the-Digital-Race-to-the-Competition

5 Clear Signs You’re Losing the Digital Race to the Competition

David Bosley

In our blog posts, we regularly talk about what you can do to improve your brand’s digital presence, but this time around we’re examining what your competition is doing to leave you in the dust. There are some sure-fire ways to tell if a company has a strong digital presence, and if any of the following points stick out when …

4-Digital-Marketing-Trends-for-2017

Expert Opinion: 4 Digital Marketing Trends for 2017

David Bosley

January is over, and experts continue to predict trends they expect to see during the course at 2017. When it comes to digital marketing, you want a team on your side that considers every possibility and pays close attention to industry thought leaders to create the best strategy for your brand. Russell Glass, VP of Products at LinkedIn recently contributed …