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Top Apps For Marketers To Enhance Digital Strategy

David Bosley

5 Companies That Rule The App World

Users are spending more time than ever on their smartphones, but a new report from MomentFeed indicates that approximately 80% of their time is spent on apps, websites, and other properties owned by just five companies.

Based on your own browsing habits, you can probably guess many of the companies: Facebook, Google, Apple, Yelp, and Bing. As a result, the top smartphone apps most commonly used has become a static list, which includes the likes of Facebook, Facebook Messenger, YouTube, Google Search, Google Maps, Google Play, Instagram, and Apple Maps.

But just because the majority of the most popular apps are dominated by a select few companies, there are countless additional tools available for digital marketing professionals. Especially, designed to help you keep up with the biggest trends of Digital Marketing. By harnessing the power of the following apps, you’ll be able to take your digital strategy to the next level.

Apps To Boost Your Digital Game

Mashable
Want to stay up-to-date on the latest happenings in the realm of digital marketing? Then download the Mashable app. Mashable is an industry leader in breaking down the latest news on technology, apps, mobile information, social networking, and general Internet-related news. Each article boasts a clean and simple layout for quick reading and simple navigation.

Quora
Have a question about digital marketing? You can always reach out to one of the professionals at PBJ Marketing. However, if you need a quick and reliable source for all your digital marketing inquiries, you should download to Quora app. Users can ask their questions and get real, timely answers from others. The app also serves as a forum for users to create blog posts outlining more in-depth topics and techniques.

Hootsuite
Constantly monitoring your brand’s social media performance offers considerable insight into which techniques, posts, and content work best. Downloading the Hootsuite app allows you to do this – and more – on the go. Instantly access all your social media channels in one easy-to-use dashboard that provides in-depth analytics to increase following and traffic.

Google Analytics
The majority of businesses rely on Google Analytics to test and measure the effectiveness of their online marketing efforts, and by downloading the Google Analytics app, you can carry this powerful tool just about anywhere. Get started checking key metrics with built-in reports, comparing date ranges and applying segments while monitoring real-time data and exploring custom, shareable reports.
Smartphones are a powerful device that – when used correctly – can be a great addition to your digital marketing arsenal. You can further augment your arsenal by enlisting the help of an experienced team of digital marketing professionals. So, what do you say? Ready to bring your strategy into the big league?

Contact PBJ Marketing today!

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